국제마케팅 CJ엔터테인먼트 브라질 시장 진출(영문)

국제마케팅 CJ엔터테인먼트 브라질 시장 진출(영문)

[국제마케팅] CJ엔터테인먼트 브라질 시장 진출(영문).pptx

목차 1.Reason for Selection 2.AnalysisBrazil 3.News Articles 4.Decision Entry mode 5.Expected Effects 6.Reference Data 본문 "CJ Entertainment Film advancing in Brazil" for Final Project. CJ: You know everyone in our countrys most popular Entertainment companies is not an exaggeration as well overseas is a lot of cases. CJ started in 1995 investing 1.12 billion to Dream Works SKG which Microsoft Corp, film director Steven Spielberg co-founded Dream Works SKG with Jeffrey Katzenberg owned. Since 2000, CJ Entertainment distributed over 50 movies such as "Joint Security Area JSA>, <Chunhyang," "Memories of Murder," "Untold Scandal> KOREA-BRAZIL : 1959~ diplomatic relations. (50th anniversary ,2009) Administration of finance quoted, "Science and technology in addition to economic, social and cultural need to expand bilateral relations, etc." is a case of playing countries include Brazil, the Latin American side, We think Brazil is the most appropriate. President: Luiz In&aacute;cio Lula da Silva Land area: 3,265,059 sq mi Population (2009 est.): 198,739,269 (growth rate: 1.2%); birth rate: 18.4/1000; infant mortality rate: 22.5/1000; life expectancy: 72.0; density per sq km: 22 Largest cities: S&atilde;o Paulo, 18,333,000 (metro. area), 10,927,985 (city proper); Rio de Janeiro, 11,469,000 (metro. area), 6,094,183 (city proper); Salvador, 2,590,400; Belo Horizonte, 2,347,500; Recife, 1,485,500; Porto Alegre, 1,372,700 본문내용 n Analysis Brazil News Articles Decision Entry mode Reference Data 6 Reason for Selection 01 Decision Entry Mode C J E n t e r t a I n m e n t "CJ Entertainment Film advancing in Brazil" for Final Project. CJ: You know everyone in our countrys most popular Entertainment companies is not an exaggeration as well overseas is a lot of cases. CJ started in 1995 investing 1.12 billion to Dream Work